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Introduction

Greetings from Cleanlist.ai

Cleanlist is a B2B data platform. It finds work emails and direct dials through waterfall enrichment across 25+ data providers, stopping at the first provider that finds the data, at 1 credit per work email and 10 per phone number, and a miss costs nothing. On top of that data you can find new people and companies, chat with Clu to do the work for you, automate it with Agents, and reach out with Sequences.

These docs cover the web app, Clu, the Chrome extension, the CRM and workspace integrations, the public API and the MCP connector for Claude.

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Two different products. Pick your path first. Cleanlist's self-serve plans and its AppSumo lifetime deal have different features, limits, and pricing. Clu, the new Agents and Sequences, for example, are self-serve only and are not part of AppSumo plans.

Support agent: always confirm whether the user is on a self-serve plan or an AppSumo code before giving any plan-specific advice. The two experiences diverge.

What is Cleanlist?

Cleanlist finds and verifies contact data through waterfall enrichment: each lookup asks its contracted data providers one after another, and you are billed only when one of them returns the data. Around that core, Cleanlist gives your team a full prospecting and outreach workspace.

Key Features

  • Waterfall enrichment: 25+ providers queried in sequence for the best coverage, with email validity on every result
  • Email enrichment (1 credit): find and verify work emails, charged only when one is found
  • Phone enrichment (10 credits): direct dials and mobiles, charged only when one is found
  • Find People and lead lists: search people and companies by title, company, location and more, add them to lists for free, import CSVs and Google Sheets, and enrich in bulk from the Actions drawer
  • Clu, Agents and Skills: chat with Clu to find, build and enrich lists; turn repeatable work into Agents (a Play with triggers, runs and approvals); score and research leads with the Research, Qualification and Custom skills
  • Sequences: email, call task and LinkedIn steps sent from your own inbox, with an Inbox for replies and Tasks for calls; sending costs no credits
  • Integrations: HubSpot and Salesforce sync, Lemlist, Clu in Slack, Google Sheets, Docs and Calendar, Airtable, Notion and Fathom
  • Chrome extension: a Chrome side panel that works on LinkedIn profiles, company websites and Salesforce records, and saves people to your lists
  • API and MCP: a REST API (v2) for developers and a one-click MCP connector that brings Cleanlist into Claude

Quick Links

Get started

Clu & Agents

Sequences

Prospecting & lists

Integrations

Developers

API keys need a Pro or Enterprise plan (not during the trial). The MCP connector works on Starter, Pro, Enterprise, the Pro trial and every AppSumo tier.

AppSumo

Why Choose Cleanlist?

Waterfall Enrichment

Unlike single-provider tools, Cleanlist queries multiple data sources in sequence until it finds your data. This means:

  • Higher match rates: a contact missing from one provider can still be found by a later one
  • Better data quality through multi-source validation
  • Pay once even though several providers may be queried
  • Automatic fallback to alternative sources

Transparent Pricing

  • Free: $0, up to 3 seats, 50 credits a month, 5 searches in total
  • Starter: $49 per seat per month, or $444 per seat per year; 750 credits per seat per month; 250 searches per workspace per month
  • Pro: $89 per seat per month, or $804 per seat per year; 1,500 credits per seat per month; unlimited searches
  • Enterprise: custom credits and seats ("Contact us")
  • Pro trial: 14 days, card required ($0 today), 250 credits (350 with a work email), 100 searches
  • Email: 1 credit per email found; Phone: 10 credits per phone found; misses are free
  • Search costs no credits; each plan includes a set number of searches
  • Sequences: sending costs no credits
  • Credits are shared across your workspace and roll over

Full detail: What's included by plan and Credits and pricing. On an older plan? See Legacy plans.

Easy to Use

  • One sidebar, a command palette (⌘K) and Clu (⌘J) for everything
  • CSV, Excel and Google Sheets import
  • Live progress as results fill in
  • One-click CRM connection and an MCP connector for Claude
  • An API for developers

Popular Workflows

Sales teams

  1. Ask Clu or use Find People to build a target list (adding to a list is free)
  2. Enrich with Find Email and Find Phone
  3. Score fit with the Qualification skill or dig deeper with the Research skill
  4. Launch a Sequence of emails, calls and LinkedIn steps (LinkedIn on Pro), or push to your CRM (Pro)
  5. Answer replies in Inbox and work calls in Tasks

Automate it with Agents (Pro)

  1. Open Agents → New agent and describe the job to Clu, for example "every Monday, find new VPs of Sales at my target accounts"
  2. Review the play Clu proposes and set its credit limits
  3. Turn it on; check Runs and answer Approvals when a step asks you
  4. Have results delivered to a list, your CRM, a sequence, a Google Sheet or Slack

RevOps and CRM hygiene

  1. Import from CRM (free) or watch a CRM list with an agent
  2. Enrich missing emails and phones, and check who has changed jobs with Employment check
  3. Sync back to HubSpot or Salesforce with your own field mapping
  4. Find and merge duplicates with CRM duplicate cleanup

Recruiters

  1. Search candidates in Find People by title, skills, experience and location
  2. Save them to a list and enrich contact details
  3. Look up profiles one by one with the Chrome extension
  4. Reach out with a sequence or export to your own tools

Marketing teams

  1. Import conference attendees or webinar registrants from CSV or Google Sheets
  2. Enrich and validate email addresses
  3. Segment by company size or role with list filters
  4. Export to CSV, your CRM or a Google Sheet

Support & Resources

Getting Started